Online Local Business Workshops
Why Market Your Business Online - September10
In this webinar you will learn 7 secrets every business needs to know to “one-up” online traffic from its competitors. You will learn how Search Engine Optimization will help your business reach more customers. This will be the start of your business plan for online visibility.
Google+ Local Secrets - September17
What are the exact strategies you need to implement a listing and be successful with Google? We will dive deeper into keyword research, and specific steps to build the perfect Google+ Local business listing. You’ll learn how to create an “author box” that will show your photo next to your listing, and also about using Google offers to drive traffic.Click here for the link to the replay
Beyond Google: Bing,YahooLocal and Citation Sites - September24
Google isn’t the only act in town and other search engines are aggressively looking for their market share. We will cover setting up your Bing Business Portal, Yahoo Local and get you started with citation sites such as Yelp. There are specific actions you need to follow to be successful with these sites.
Setting Up Your Blog:WordPressBasics - October1
WordPress is the most popular blogging platform in use today and once you know the basics, you can go a long way toward having a site that will attract new customers. We will take a look under the cover and discuss pages vs posts. You’ll learn about widgets and how to use them, and what plugins are needed to optimize your site.
Content That Attracts Customers - October8
Now that we have a site created, it is time to add content. Where do you find good content? How should the content be displayed? How can we optimize each page to increase the changes of our site being found by the search engines?
GettingTraffic toYourSite - October15
The days are gone when you could build a website and they would come. You need to create links from as many sites as possible back to your website and encourage people to visit. In this webinar, we will discuss social bookmarking and other techniques that will bring people to your website, resulting in phone calls to your business.
Is Facebook Really for Business - October 22nd
We’re huge fans of Facebook—not because we’re pie-in-the-sky social media guru types, but because we’ve seen firsthand the tangible business benefits of using this social network to raise brand awareness, engage prospects, and drive repeat business. In this webinar we will cover the 10 tested tips to maximize the potential of Facebook for your business.
8. Linkedin Marketing - October 29
LinkedIn is an often overlooked resource which can be very powerful. You will be shown how to create an attractive LinkedIn profile which will draw new business like a magnet. We will include how to set up your company page on LinkedIn, how to optimize your page and profile, and how to interact with your connections to encourage business relationships.
9. Pinterest for Business - November 5
Interested in learning how to leverage Pinterest’s exploding popularity? This webinar will cover what Pinterest is and why business owners are excited about it. You’ll learn how to get started with Pinterest by setting up you profile and we’ll go over the core functions of the site and what pitfalls to avoid.
10. Finding Quality Prospects with Google+ and Twitter - November 12
Google has tied its search engine to its social media platform; and if you are not involved you won’t be found. We will discuss why Google+ is the future of SEO. We’ll be covering simple strategies for increasing engagement, common pitfalls to avoid, and best practices to follow.
11.Youtube Video Marketing - November 19
Video is a very popular way to promote your business online. We will cover how to use YouTube to promote your business visibility, how to create a YouTube Channel and fully optimize your YouTube videos, adding videos to your Google Listing, and ideas for creative ways to produce videos.
12.Mobile Marketing and the Text Messaging Revolution - November 26
User surveys have revealed that mobile phones—not desktops or PCs—are our No. 1 most-used technology devices. Gartner says that by 2013 (that’s NOW!), smartphones will overtake PCs as the most common web access device worldwide. Learn how your business can take advantage of this still-untapped marketing channel!
13.Bonus Webinar: Online Marketing Q & A - December 3
Get all of your online marketing questions answered. We will stay on as long as it takes to answer everyone’s questions.